Anti-slam fitted as standard on all myKitchen.uk.com kitchens

Huddersfield, UK, 2 March 2004: New Internet kitchen provider myKitchen.uk.com will fit new anti-slam system Blumotion on all kitchen drawers when the full service goes live later this year. Blumotion is a new system from Austrian fittings manufacturer Julius Blum GmbH that aims to provide the perfect movement of drawers, pull-outs and doors.

"The user gets a strong impression of quality from the way drawers close. This system will turn putting away the washing up into a pleasure" said John Allsopp, Marketing Manager. Even drawers that are closed with force are brought to a gentle halt, closing gently and quietly. The braking effect adapts to the force and speed of the closing action, so drawers silently glide shut - without knocking or bouncing back.

Blumotion was considered 'the innovation that produces added value and fills furniture users with lasting enthusiasm' when it was presented with the ©interzum award: intelligent material & design' by an international jury of distinguished architects and designers in the run-up to 2003's INTERZUM exhibition in Cologne / Germany.

myKitchen.uk.com gives control to the UK consumer. When stage two of its website goes live shortly, consumers will be able to select from a wide range of pre-assembled cabinets, getting the high quality and durability of professionally manufactured cabinets delivered to their door, without the hassle and cost of buying from a kitchen studio.

END.

Even doors that are slammed shut close gently and quietly with myKitchen.uk.com's anti-slam system.

Caption: Even doors that are slammed shut close gently and quietly with myKitchen.uk.com's anti-slam system.

Picture reference: CLP0200

The 'adaptive' principle - the greater the force, the stronger the braking effect.

Caption: The 'adaptive' principle - the greater the force, the stronger the braking effect.

Picture reference: CLP0202

Doors, drawers and pull-outs silently glide shut - without knocking or bouncing back.

Caption: Doors, drawers and pull-outs silently glide shut - without knocking or bouncing back.

Picture reference: BOX0456_PR2

Click any image to download a high quality 275Kb jpeg image for publication (© Julius Blum GmbH). Click here to download this press release as plain text.

Press enquiries in the first instance to John Allsopp, Marketing Manager, myKitchen.uk.com by email at john@johnallsopp.co.uk.

Further press enquiries about Blumotion may be made to: Geraldine Steiner, Marketing Communication and Press, Julius Blum GmbH, A 6973 Hoechst, Austria, Tel. (+43) 5578 705-2320; Fax (+43) 5578 705-52320, e-mail: geraldine.steiner@blum.com; http://www.blum.com

Reader enquiries should be directed to www.myKitchen.uk.com

Page created on 2 March 2004 and updated on 11 March 2006. © John Allsopp 2003, 2004, 2005, 2006. Copyright. Privacy. Terms and conditions. XHTML, CSS

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